Risk/Crisis Communication

Wednesday, March 28, 2007

April 3 readings - all class

In addition to your assigned blog comment below, you will need to prepare for the in-class discussions on Tuesday, April 3. The team 6 readings on HPV are on WebCT. Also in that folder are the 2 journal articles and the power point presentation (Week 11 - hurricanes) from our guest lecturers for that day.

Your task: comment to my post regarding these four readings with 3 key points from the articles and 4 questions that you raise for discussion or consideration by your peers. Length: only as long as it takes to fulfill this requirement.

1 Comments:

  • Looking at “Lobbying for Vaccine to be Halted,” I agree that making inoculation mandatory does preempt parental choice, so I can’t help but think that if Merck had spent as much time and money educating parents with regard to the proposed benefits of the vaccine as they did lobbying state legislatures, it may have created a positive dialogue with parents (who, of course, are consumers) that would have transcended this single issue involving one drug.

    “Risk and Trust in Public Health: A Cautionary Tale” is a fairy tale, isn’t it? I can’t really believe that this Administration would exaggerate (or fabricate) the potential for a smallpox epidemic and coerce a government agency into compliance with a far-flung political objective. That’s nonsense.

    The two articles on the Extension Service or whatever, were drawn from the same study, with the same sample; the researchers just illustrated different data in each article. I was never quite sure what was going on in these articles, but that might be due in part to my ignorance of how this agency works. One article recommended that all states should do what this agency does in Florida, but I don’t think every state has any such thing—I’ve never heard of it.
    And I couldn’t figure out what exactly these subjects normally do. That same article referred to “Extension Agents” communicating with the “public,” but later referred to these agents as “faculty” and “district directors” and their “publics” as “specific clientele.” Apparently these positions called for field work, aside from the abnormal circumstances created by the hurricanes, but none of that was explained. The same article concluded that the general public was slightly to completely unaware of the Extension’s communication efforts during the hurricanes, but that might be the result of the Extension “not traditionally delivering information to an audience other than its traditional clientele.” The introduction stated the purpose of the study was “to examine the communication channels used by Extension personnel to communicate with the public during the 2004 hurricane season…”

    And, that same article reported that agents were asked to report the effectiveness of mediated communication channels used during the hurricanes. They did, but the article failed to report how the “effectiveness” of the channels was measured.

    Although the second of these articles was more clearly presented and better written, it referred to the entire sample as “faculty,” and never mentioned that these subjects went into the field, as many did in the first article. Again, a better description of what “faculty” does would have helped. If it was the same sample, this article should have made mention that “faculty” went into the field.

    mic brookshire

    By Blogger nyuspike, at 10:13 PM  

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